I was intrigued by the conceptual art piece pictured above, Luther Thie’s LA Interchange, which I read about recently via BldgBlog.

The piece, which would sit at the intersection of the Santa Monica and Harbor Freeways, “uses real-time automobile accident information culled from the California Highway Patrol Incident Report website and would activate the enormous water fountain at the intersection of the freeways. Visitors on location at the park would also see a digital display streaming from the CHP website (location/region, date, time, accident type and status). This real-time data display system creates a real-time memorial to California highway accident victims. Highway activity can be viewed as a kind of “life-pulse” of the State transportation system. The fountain is, in a sense, the heart of the roadway system, reacting to the endless accident events on the highways. When a fatality occurs, the fountain rises to its highest possible point and blue lights illuminate the water feature, evoking a sublime moment of reflection for the spectators.”

This idea put me in mind of several things. First, the fountains at the laweiplein in Drachten, in the Netherlands, home of the famous un-signed “squareabout” pictured below. These water levels rise with congestion, however, not fatalities.

More directly, however, it reminded me of something I had seen in Hanoi, Vietnam, in the busy intersection near the Daewoo Hotel off of Kim Ma Street: A giant billboard (pictured below), sort of Fenway Park meets Socialist Realism, one section of which reported ongoing road fatalities (and thanks to Greig Craft at the nearby Asia Injury Prevention Foundation for pointing this out to me). It’s not quite visible in this shot, but there are categories like “traffic fatalities this year,” “today,” etc. — as well as time and temperature.

It’s an interesting idea, and one that I’ve not seen replicated anywhere else. It recalls the sort of factory-floor safety campaign signs one sees (“X days since accident”), depicting information that we generally don’t have access to as we drive — feedback if you will (and apparently this has been tried at least one other place, as the photo below shows). I’m not sure to what extent this would change behavior, or what people would draw from the information, but as it now stands the only way we are reminded of the danger of the road is the impromptu roadside memorials (or “ghost bikes”) that are erected (and typically removed by highway departments). But I’ve often wondered if leaving those memorials up would be more effective than other traditional warning signs, in terms of influencing behavior.

This entry was posted on Thursday, August 21st, 2008 at 9:37 am and is filed under Risk, Traffic Culture, Traffic Psychology, Traffic Signs, Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.